Kameese Davis secures £ 50,000 in new funding to support the growth of her product line for people with afro and textured hair

An entrepreneur from Birmingham who founded a vegan beauty company for people with textured and afro hair has secured a £ 50,000 investment in the hit BBC show Dragons’ Den

Kameese Davis appeared on tonight’s edition of the show to show her support for her company Nylah’s Naturals

She was inspired to start the business by her daughter Nylah who suffers from eczema and is sensitive to many hair products available on the market

Viewers saw an emotional Ms Davis present her company and outline her plans to expand the line as she struggles to get a street ad with Superdrug

The mother-of-two asked for £ 50,000 in exchange for 20 per stake in the company that makes all the products in the UK

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After receiving positive feedback from the dragons, but failing to secure an offer of four of them, she made a deal for all the money in return for a stake of 40 % in the company with Sara Davies

The founder of artisanal supplier Crafter’s Companion then said she would reduce that percentage to 30% if she received her investment within the first 18 months.

Ms Davis, who previously worked as a career advisor and development trainer, told BusinessLive: “I founded the company in 2013, but didn’t launch it until 2018

“I spent five years in the lab, researching the needs of dark hair, the market and the raw materials best suited to meet my needs

“I excluded over 2,000 ingredients from my formulations, which made my chemist think outside the box

“I was determined to create clean and efficient products, which took time. For me, Nylah’s Naturals has always been personal

“I started out as a way to show my love and care for my daughter by creating a line of products that fit her hair and showcase her natural beauty”

She added: “My experience on Dragons’ Den has been very intense and it has definitely helped build my resilience, my brand confidence and my mission

“Giving presentations to investors is always a tense experience, but in the den there is an added pressure of knowing that your presentation will be seen by millions of people, which can make the emotions run high.

“Being an entrepreneur is not an easy task and knowing that the odds of getting an investment are not on your side adds extra pressure”

Nylah hair, nylah hair products

World News – UK – Birmingham entrepreneur behind Nylah’s Naturals wins support from Dragons’ Den

Source: https://www.business-live.co.uk/manufacturing/birmingham-entrepreneur-wins-dragons-den-20344486